This project was quite an interesting project as we had to conceptualize the design of their 2D, 3D, letter head and business card design. Our goal was to keep it simple and overly fancy through our clever interpretation of their idea concept. We ensured the logo designed come out clever and memorable. We had freedom to explore and decide our color palette option that carries meaning and communicate the idea. Rather than setting out by following the herd using cliche designs, we set out to produce something uniquely recognizable. See some of our work below.